Pernod Ricard invests in ecoSPIRITS
Published: 11 May, 2023
Pernod Ricard’s venture capital fund, Convivialité Ventures, has taken a minority share in ecoSPIRITS, the reusable distribution packaging company.
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Smart packaging: wine gets clever
Published: 21 August, 2018
With so much attention to detail going into what’s inside the bottle, marketing and packaging innovation can sometimes be seen as an afterthought in the wine industry. But as new and more inventive technologies appear on the horizon, companies are now showing that smart packaging can be a vital tool in the ongoing battle of engaging consumers and decoding shopping habits.
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